Big Hairy Audacious Goals and Gartner?

The idea of big hairy audacious goals (BHAGs) was popularized in the early 1990s by James Collins and Jerry Porras in their book Built to Last: Successful Habits of Visionary Companies. BHAGs are goals intended to inspire vision beyond the safe and predictable. In the sustainability world, the debate circles around whether ’tis nobler for…